Paneterie has a huge choice of bread, but our family keeps coming back for a much more specific reason: the baguette sandwich.
FIRST-HAND KOREA BAKERY GUIDE · PANGYO / SEONGNAM
Paneterie Master Baker Kim Young-mo is one of those places our family does not visit because every single item is extraordinary. We keep going back because there are a few things we genuinely like — especially the baguette sandwich.
Visited multiple times in 2026 · Last fact-checked: October 6, 2026
Come for the bread selection and the signature baguette sandwich, not because you expect a quiet weekend café. On weekends I have found both the parking area and the bakery busy, and our family usually enjoys this place more as a bakery stop than as somewhere to sit for a long, peaceful coffee.
Why we keep coming back
On some weekend mornings, our family gets in the car and comes here to buy bread.
I do not want to pretend that being associated with a famous Korean master baker automatically makes every piece of bread better than every neighborhood bakery. Korea has an enormous number of very good bakeries now.
What matters more to me is simpler: there are specific items here that our family actually wants to buy again.
For me, the clearest example is the baguette sandwich. The children usually find something completely different, and that is how our tray gets heavier than planned.
Paneterie is in Seongnam, on the Pangyo side of the city
Paneterie is outside central Seoul and is much more useful for someone staying or living around Pangyo, Seongnam or the southern Seoul area than for a first-time traveler with only two days in Seoul.
23 Seolgae-ro 14beon-gil, Sujeong-gu, Seongnam-si, Gyeonggi-do
경기 성남시 수정구 설개로14번길 23
The bakery's official information says it is about a 5–6 minute walk from nearby bus stops including Seongnam Nonghyup and Dongsan Village Entrance. For an international visitor, a taxi from the Pangyo area is the simpler option.
The official store page says parking is available in front of the bakery. That is technically useful information, but my weekend experience needs to be added to it: finding an empty space has not always been easy when the bakery is busy.
The bread selection is huge, and products keep moving
The first thing you notice inside is the amount of choice. Bread continues to arrive on trays, and on a busy weekend the product turnover feels fast.
That does not mean every famous item will still be there late in the day. We have had visits when something we wanted was already gone.
If I see the baguette sandwich, I sometimes buy two rather than assuming there will still be one later.
The baguette sandwich is the reason I personally return
This is the one product I can recommend from repeated personal experience rather than from reputation.
Kim Young-mo's official site describes the baguette sandwich as a signature product first introduced in 2000. It combines German-style ham, Swiss cheese, pickles, lettuce, sliced onion and a white sauce inside a baguette.
What I like is the balance. The baguette still has texture, but the fillings make it feel like a real light meal rather than just another piece of bread.
When we visited, the price was around the KRW 10,000 range. That is not a cheap sandwich, but it is one of the products here where I personally feel the price makes more sense.
Taking children changes the shopping plan quickly
With children, the original plan rarely survives the first lap around the bakery.
There are colorful madeleines, cakes, croissants, sausage breads and desserts everywhere. By the time we reach the cashier, the tray usually contains more than I intended to buy.
The official store information also lists a children's playroom and high chairs, which makes the branch more family-oriented than a small takeout-only bakery.
The downside is the weekend experience
The official description emphasizes a large and comfortable café space. The building is certainly spacious.
But a large space and a peaceful weekend café are not the same thing.
On busy weekends I have found the interior noisy, the parking area crowded and the cashier line long enough that I have sometimes waited five minutes or more just to pay.
That is why our family usually treats Paneterie as somewhere to buy bread and take it home, rather than somewhere we go specifically to relax for two hours.
If your priority is a quiet café atmosphere, this would not be my first choice at a busy weekend time. If your priority is choosing bread and taking home a few favorites, it makes much more sense.
What international visitors should know
Korean name:
파네트리 제과명장 김영모
Address:
경기 성남시 수정구 설개로14번길 23
Phone:
031-741-1110
October 2026 hours:
09:00–22:00
Parking:
Officially available in front of the store; weekend spaces can be difficult in my experience.
Children:
The official branch page lists a playroom and high chairs.
English labeling / overseas card:
I did not separately verify the current English labeling or overseas-card support.
FAQ
What should I buy first?
For me, the baguette sandwich. It is also an official Kim Young-mo signature item, not just my personal favorite.
Is it worth visiting from central Seoul?
Not as a priority for a short first trip to Seoul. It makes much more sense if you are already in Pangyo, Seongnam or southern Seoul.
Is it good with children?
Yes for our family, especially because there is a lot of choice. Just expect the tray to become more expensive than planned.
Is parking easy?
Parking exists in front of the bakery, but on the weekends I have visited, finding an empty space has sometimes been difficult.
Would I return?
The baguette sandwich is the main reason for me.
If we see it, we buy it, the children choose their bread, and we usually take everything home.
For our family, that is the way Paneterie works best.
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